
Level 3 course
The sommelier Course
ITA Level 2 access is required. Lifetime access including access to all future updates.
Price: 1049 USD

Level 3 - Sommelier de Tequila - Syllabus
- Introduction to Tequila from a business perspective – Smooth, Authentic, Status, Collector’s tequila
- Producer size, Production Capacity – Large, medium, small producers, capacity challenges
- Agave growing vs Tequila producing – the different business aspects of agriculture vs distilling
- Inhouse tequila, maquila, custom label – the different kinds of ownership and manufacturing contracts
- Cost of production of tequila – understanding the cost of production of different tequila products
- Tequila Producer vs. Brand Owner – the different key roles in tequila production
- How much tequila is in a bottle? – understanding the difference between products containing tequila
- Adulterated tequila – the issue with tequila adulteration and how to spot such tequila
- Understanding the consumers – Novice drinker, connoisseur, craft lover
- “Additive free” tequila – analysis of the popular term and its proper usage
- Vegan and gluten free tequilas – modern consumer trends and their relationship with tequila
- Single Barrel – single barrel selection in the tequila world
- Celebrity Tequila – what is the implication of celebrity tequila, where do they belong to?
- Craft Tequila – defining and understanding “craft” in the tequila world
- Special logos and stickers – what do some of the most important special logos mean on a tequila bottle
- Marketing self-designations – popular terms marketers use and their real meaning
- Taste profiling – Terroir, blending, production methods and additives and their effect on taste
- Food pairing – the most important food pairing principles when it comes to tequila
Lvl 3 - sommelier de Tequila
Purchase includes level 1-3 online certification courses & examinations